My friend shared this link with me today “Multitasking at home: Internet and TV viewing” I always thought I was the minority of people that surfed the web while watching TV. I guess I’m not the only one with a short-attention span!
The folks at Yahoo and Nielsen have come out with a new study on [...]

Several times a year a client will ask us how Google works. There really isn’t a fast explanation and often when you do explain it tends to be an overwhelming amount of information to absorb. I came across this Google infographic on the PPCBLOG that simplifies the explanation and makes it a lot easier to [...]

A lot of you social media savvy people out there probably have heard of Chris Brogan from one time or another. He is the New York Times bestselling author of Social Media 101 and co-author of Trust Agents, and has a very popular social media blog. Since Brogan flies about every two days to attend [...]

Everyone knows it’s easy to set up a Twitter account, but no one tells you it takes some work on your end to really see the value of it. I came across this helpful article on Mashable “HOW TO: Help New Users Stay Engaged on Twitter” that gives you some great insights on how [...]

If you login to Twitter today you’ll notice a change that was bound to happen - advertising within Twitter. Twitter now has what they called “promoted tweets.” The promoted tweets put ads on Twitter, first in search results and later in user feeds.
Starting today, Twitter’s version of keyword ads will appear only on searches conducted [...]

According to the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) U.S. Internet advertising revenues were at $22.7 billion for the full 2009 year. 2009 showed a 3.4% decline from 2008, there are signs of an emergent recovery in the industry. The fourth quarter of 2009 hit a record quarterly high of $6.3 billion, [...]

Outback Steakhouse has launched a marketing campaign that supports our Troops.  During the month of March, order off of their Red, White and Bloomin’ menu and you will be helping to donate $1,000,000 to Operation Homefront.  Operation Homefront provides assistance for our troops, their families and wounded soldiers when they return home.
This is a great [...]

Ever since I watched the iPad launch video, I have been thinking the demise of the Kindle is on it’s way. The iPad combines the rich visual content of a print publication, the ever-changing immediacy of a website, and the portability of an e-book reader and it’s only a few hundred dollars more than [...]

One of our clients, PLAYER MAP, has developed an application designed to improve team communication and increase win rate. It’s the PLAYER MAP X-Ray and it is a web-based application that helps your sales team create a map of your customer. The map is an easy to visualize way to see the key people making [...]

Your website is the virtual front door to your company, but do you know how many people are walking through that front door? If you answered no, then you are missing out on a lot of great information. There are many website tracking tools out there that are designed to provide you with information about [...]