My friend shared this link with me today “Multitasking at home: Internet and TV viewing” I always thought I was the minority of people that surfed the web while watching TV. I guess I’m not the only one with a short-attention span!
The folks at Yahoo and Nielsen have come out with a new study on [...]

A lot of you social media savvy people out there probably have heard of Chris Brogan from one time or another. He is the New York Times bestselling author of Social Media 101 and co-author of Trust Agents, and has a very popular social media blog. Since Brogan flies about every two days to attend [...]

Our new, dedicated video studio has already been put to great use with the production of a video for an exciting new iPhone case. The makers of Bandshell, an iPhone case that enables the iPhone to stand on its side and enhances the sound quality and volume of your iPhone, commissioned Primum to develop [...]

Are you able to resist a Little Debbie cupcake? I’m not. And they remind me of grade school when my Mom used to pack my lunch. But since the grade school years, I really can’t remember the last time I had a Little Debbie cupcake. Well, Little Debbie is making a [...]

Golf season is upon us and we thought it was worth sharing this how-to video that demonstrates the proper technique for sending your club to a watery grave for “all the bad things it’s done.” Be sure to use this technique at your next golf outing to really impress your clients.
Primum can help you with [...]

I recently received an eNewsletter from The Witzig Group, that included and article about Vlogging, a.k.a. video blogging. Vlogging is a great way of connecting with your customers in a slightly different way.
Similar to a blog, you are sharing relevant information with your customers, prospects and blog readers. But instead of traditional posts, [...]

Social media is lots of things, fast, cheap and easy are not among them. We’ve maintained that social media won’t be your most expensive marketing endeavor, but it does demand a lot of time.
Some of the common misperceptions are detailed in an article posted today at Online Marketing for Marketers: The Six Dangerous Fallacies of [...]

Case studies are an easy way to demonstrate your capabilities and help secure new customers. In an effort to help stimulate your business and in turn the economy, the Case Study Shop is introducing a great offer for the month of March.
A one page custom case study template design, writing, and layout is typically $3,000. [...]

Recently I went to upload a video from Youtube into a blog post and noticed that the video players have increased in size since the last video I posted from Youtube. The video was displaying outside of the the designated column, because my column width for my blog was narrower than the video. I wanted [...]

Online video is soaring now more than ever. Americans viewed 34 percent more online videos in November 2008, (12.7 billion total) compared with the same month the previous year, according to numbers gathered by Reston, Va.-based tracking company ComScore. Are your customers and future customers seeing video on your products and services?
Last year around this [...]